Category: learning

Faux Unsubscribe Buttons (email preferences) can HELP your email deliverability – Episode 133



Welcome to the Go Social Podcast featuring Marketing Expert, Josh Hightower! When is an unsubscribe, not an unsubscribe??? Today, Josh explains a great way to keep people in your audience, even if they unsubscribe from a list. Listen to this episode and learn more about all of the ways Josh and his team can help… Read more »

Re-Engagement Campaigns – How to Reconnect with People on Your List and Segment them into the Proper “Buckets” – Episode 132



Welcome to the Go Social Podcast featuring Marketing Expert, Josh Hightower! You have many people in your database. They’ve opted in at some point, but they aren’t really engaged with you or your content. Today, Josh shares how you can re-engage them using an effective strategy, including a Customer Insight Report. Listen to this episode… Read more »

Email Deliverability – How to Land in the Inbox – Episode 130



Welcome to the Go Social Podcast featuring Marketing Expert, Josh Hightower! Email marketing is a powerful tool that can produce great results when done properly. The greatest challenge with email marketing is getting your email delivered. Actually getting your email to show up in the inbox can be a real challenge. That’s why in today’s… Read more »