Welcome to the Go Social Podcast featuring Marketing Expert, Josh Hightower! How to engage with your audience with a compelling audience. You may not know what will resonate with them today, but when you communicate regularly you will find an “angle” that gets through to them. This is WHY you need to be consistent and… Read more »
Channels of Communication in Today’s Culture – Episode 135
Welcome to the Go Social Podcast featuring Marketing Expert, Josh Hightower! There are so many ways to communicate today: WhatsApp, Facebook Messenger, LinkedIn, Phone, Fax, Letter, and Text. Be sure you are not limiting yourself to only “old school” channels. Listen to this episode and learn more about all of the ways Josh and his… Read more »
How Email and Social Media Work Together – Episode 134
Welcome to the Go Social Podcast featuring Marketing Expert, Josh Hightower! As you engage with your audience via email, be sure to move them to your social media platforms for further engagement. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect… Read more »
Faux Unsubscribe Buttons (email preferences) can HELP your email deliverability – Episode 133
Welcome to the Go Social Podcast featuring Marketing Expert, Josh Hightower! When is an unsubscribe, not an unsubscribe??? Today, Josh explains a great way to keep people in your audience, even if they unsubscribe from a list. Listen to this episode and learn more about all of the ways Josh and his team can help… Read more »
Re-Engagement Campaigns – How to Reconnect with People on Your List and Segment them into the Proper “Buckets” – Episode 132
Welcome to the Go Social Podcast featuring Marketing Expert, Josh Hightower! You have many people in your database. They’ve opted in at some point, but they aren’t really engaged with you or your content. Today, Josh shares how you can re-engage them using an effective strategy, including a Customer Insight Report. Listen to this episode… Read more »