Tag: marketing

Are You Focusing Too Much Energy on the Wrong People?



You’ve talked to someone who is interested in what you do and they seem enthused about buying from you and then, nothing happens. At least not for longer than you expect. What do you do? Is it your message, the timing, how you communicated, your offer…? It could be one of those things or many… Read more »

What Is REALLY Affecting Your Results?



Recently I did something I’ve never done before; I ran a marathon. For those of you who don’t know, that is a 26.2-mile run. That’s a long way to run, for sure, but with proper training and preparation, it’s something that can be done – even if you’re over 50. While training for and running… Read more »

Creating Content: Where Do You Get Your Ideas From?



At my weekly Mastermind Meeting, one of the members asked the others where we get our ideas for creating content. This was said with a tone of frustration and asked of us because we have been consistently producing content for years. (For the record, this is week 280 for me on this blog along with… Read more »

Facebook: Selling Platform or Audience Builder?



Recently, I was working a booth at a trade show and someone came up to me with a question. I was promoting using Facebook to grow your business by running paid ads and selling products and promoting events at your business. And they asked if Facebook should be used for communicating with your audience or… Read more »