Category: Facebook

How the Right Test Generated over $17K in Sales



The other day at one of my clients and I were reminded why you never take anything for granted in marketing. While we provide Done For You services and Coaching services, for some of my clients I provide consulting services. They have their own internal marketing team, but they want an outsider who knows their… Read more »

To Use Facebook or Not…That Is the Question



After all these years and Facebook proving itself time and time again in a variety of businesses one of the questions I get asked the most is, will Facebook work for me? Despite what you might expect, I don’t have an easy yes or no for most people. But I do have questions that when… Read more »

Business Lessons Learned on an Airplane



I spend a fair amount of time on airplanes in my role with Go Social Experts. This year, I’ve started using Southwest as my preferred provider for flights, if they have a direct flight to where I’m going. It’s an interesting experience using Southwest. The first few times can be intimidating until you learn the… Read more »

Have you ever wondered…



You’ve heard of all the businesses that are using Facebook to make money. They run an ad and business just flows in. Facebook is their main source of leads and sales. How did they get there? Did they just get this system by accident, by trial and error? Some of them maybe did, but many… Read more »

And The Best Facebook Strategy Is…



If you’ve been following me for any length of time, you’ve heard me talk about different Facebook strategies that work. And if you’ve been following others you’ll have seen many other options and ideas. What do all of these have in common? They all work for someone. But they don’t all work for everyone. The… Read more »