Let me guess, this is what’s happening. . . You are spending money on marketing and you’re not seeing the results that you expect. You put together good offers and create great campaigns, but you don’t know if they are making a difference. You are getting some results but it doesn’t feel like enough for… Read more »
A few months ago I decided (for whatever reason) to take up running. I’ve been physically active most of my adult life as I explained in an earlier article. However, I had never had any interest in running; it seemed like hard work and like my body would take too much of a pounding. I had tried running on a treadmill but had not run outside at all since I was a kid. This… Read more »
I don’t know about you, but I know that as much as I enjoy a quick easy win in anything that I’m doing, what I like even better is to create long lasting success. Let me tell you one of the many instances where this preference has served me well. I need to go back many years, in fact, over 2… Read more »
You plan and work, and work and plan, and still…Not the results that you expect. Your ad is failing or maybe doing it’s OK, but it’s not what you expected. Or, maybe your first look at your ad’s data is not revealing the whole story. Let me tell you what we learned when one of my account managers and I analyzed one of our clients Facebook… Read more »
Can you imagine being able to reach people who have a proven interest in what you sell? Wonder if you could do it easily, inexpensively, and at your heart’s desire? What would that do for your business and your confidence? As you know, two of the three ways to grow your business involves reaching out to people who have bought from you before: Get your existing… Read more »